Pamela Chapa
B2B Marketing | Content Strategy | Project Management | Sales operations | Data analysis | Event planner
- Role
- Marketing Content Specialist at HP
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Pamela Chapa
Marketing professional with 10+ years of experience in content strategy, digital marketing, and campaign management. Skilled in creating data-driven campaigns, developing thought leadership content, and leveraging marketing automation to drive engagement and ROI. Experienced in collaborating with cross-functional teams across technology, manufacturing, and energy industries to align marketing strategies with business goals and customer needs.
Experience
Marketing Content Specialist
Sep 2021 — Present · US
Develop and execute content strategies tailored to Public Sector audiences, aligning with HP’s value propositions and campaign goals.• Create and manage media content (e.g, email, social media, landing pages) to drive engagement and lead generation.• Collaborate with cross-functional teams to deliver high-impact messaging for multichannel campaigns and the buyer’s journey.• Lead and manage multiple content projects, ensuring on-time delivery of marketing collateral, campaign assets, and digital content while meeting deadlines, budgets, and stakeholder expectations.
Education
Tecnológico de Monterrey
B.A. Marketing, Marketing
1997 — 2002
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