Paloma Fuentes

Marketing Director, Americas @ Wingstop 🔥 | Integrated Marketing | Consumer-First Brand Strategy

Role
Marketing Director, Americas at Wingstop Restaurants Inc.
Location
Dallas, TX, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Paloma Fuentes

Driven brand marketer with 12+ years of passionate brand building and transforming iconic businesses into cultural powerhouses within the U.S. and Latin America. Specialized in brand strategy, creative excellence and purposeful innovation—consistently driving business growth across diverse franchise models. A firm believer in the power of consumer insights, translating data into bold strategies that connect brands with people. Recognized for driving change, inspiring teams, and a high standard of execution, and known for a leadership style that fuels collaboration and results. Fully bilingual in English and Spanish, with intermediate proficiency in Brazilian Portuguese.

Experience

  1. Marketing Director, Americas

    Wingstop Restaurants Inc.

    Sep 2025 — Present · Dallas-Fort Worth, TX, US

Education

  • The University of Texas at Austin

    Certificate, Business Foundations

  • The University of Texas at Austin

    Bachelors of Science, Advertising

Skills

  • Digital Marketing
  • Corel Draw
  • Photography
  • Facebook
  • Branding & Identity
  • Spanish
  • Social Media Marketing
  • Online Advertising
  • Creativity
  • Social Media
  • Market Research
  • Advertising
  • Marketing

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Paloma Fuentes — Marketing Director, Americas at Wingstop Restaurants Inc. in Dallas, TX, US | Unifers