Pallavi Taneja

About Pallavi Taneja

A data and marketing enthusiast with over 6 years of work experience in data analytics, marketing communications, software development, and content development. Skilled at analyzing large data sets to provide action-oriented and data-driven solutions and approaches to drive business growth. Experienced in devising communication strategies & PR campaigns for brand building & reputation management for technology companies. Adept at using multiple machine learning and data mining algorithms, time-series forecasting algorithms, and predictive and prescriptive analytics to solve complex business problems and effectively communicating insights to stakeholders. ACCOMPLISHMENTSOutstanding Academic Achievement Award 2018-19 by California State University East Bay Member of the Beta Gamma Sigma – The International Business Honor SocietyCORE SKILLSData Mining | Machine Learning | Time Series Analytics | Forecasting | Statistics & Data Analytics | Marketing Analytics | Data Visualization | Prescriptive Analytics | Natural Language Processing | Text Mining | Business Intelligence | Marketing Communications Campaigns | Public Relations | Client Servicing & Relationship | SEO Content Development | Event & Media Management | Strategic Planning & Ideation | Verbal & Written Business Communications | Team Management | Agile Methodology | Database Management | Big Data | Data Warehousing | Deep Learning | Experiment Design & AnalysisTECHNICAL SKILLSPython | R | Tableau | SQL | MicroStrategy | Amazon Redshift | Databricks | PySpark | Service Now | MS Azure Dev Ops | IBM DB2 | Google Data Studio | MS Excel | MS PowerPoint | Google G Suite | Google Analytics

Experience

1. Director, Analytics Supporting Youtube

   Monks

   Apr 2025 — Present

Education

• California State University - East Bay

  Master of Science - MS, Business Analytics

  2018 — 2019

• Xavier Institute of Communications

  Post Graduate Diploma, Public Relations and Corporate Communications

  2012 — 2013

• Stanford Continuing Studies

  Course: Principles of Product/Market Fit, Marketing

  2019 — 2019

• B.I.T. Mesra, Ranchi

  Bachelor of Engineering (B.E.), Computer Science

  2005 — 2009

• MIT Sloan School of Management

  Certification: Digital Marketing Analytics, Marketing

Skills

• Team Management
• Digital Marketing
• Press Releases
• C
• Strategic Communications
• C++
• Abap
• Java
• Crm
• Telecommunications
• Marketing Communications
• Public Relations
• Media Relations
• Management
• Crisis Management
• Negotiation
• Market Research
• Blogging
• Social Media Marketing
• Sql
• New Business Development
• Marketing
• Corporate Communications
• Social Media