Palita Suwanarpa
Senior Marketing Data Analyst @HelloFresh
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WORK HISTORY
Senior Marketing Data Analyst @HelloFresh
Berlin, DE
EDUCATION
University of Bristol
Master of Science - MS, Engineering Mathematics
Chulalongkorn University
Bachelor of Engineering - BE, Survey Engineering
ABOUT PALITA SUWANARPA
Hi, I’m Palita! I’m a data analyst passionate about turning data into actionable insights. I specialize in data-driven strategy, A/B testing, statistical analysis, machine learning, and marketing/CRM to drive business growth.My experience spans consumer industries, particularly product and marketing analytics, with a focus on quick commerce and subscription models. I’ve worked on CLV modeling, customer segmentation, and predictive analytics to support growth initiatives. I enjoy collaborating with cross-functional teams to develop innovative solutions and have a strong interest in advanced statistical methods, including causal inference and Difference-in-Differences (DiD).
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