Palak Tyagi
Consultant at ZS
- Role
- Business Technology Solutions Consultant at ZS
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Palak Tyagi
Experienced software professional and product enthusiast. Passionate problem solver adept at navigating complex technological landscapes to deliver high-impact business solutions. Combining analytical rigor with strategic insight to drive innovation and operational excellence.
Experience
Business Technology Solutions Consultant
Jul 2024 — Present · Seattle, WA, US
Led a team of 5 to deliver contact data quality programs for a Fortune 500 Big Tech client, driving end-to-end execution across lead data acquisition, field marketing data quality, and MarTech operational excellence.• Drove cross-functional alignment between business and engineering to introduce new lead data capture mechanisms, validated through A/B testing to ensure zero funnel impact to increase sales-qualified contact coverage.• Developed a MarTech operational excellence framework, designing KPI-driven performance reporting across 10+ work streams to build a systematic model for measuring and scaling marketing operations effectiveness.
Education
Manipal Institute of Technology
Bachelor of Technology, Electronics and Communications
2014 — 2018
UW Foster School of Business
Master of Business Administration - MBA
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