Paige Willis
Digital Marketing Manager
- Role
- Paid Search Manager at Green Line Digital
- Location
- Columbia, MO, US
- LinkedIn followers
- 500 followers
About Paige Willis
From start-up agencies to enterprise companies, I have worked on cross-functional teams to deliver marketing strategy & operations to improve ROI. Working in small marketing teams, I have been able build my skill set in multiple areas of marketing. I have extensive paid operations and strategy experience. From there I have also planned and executed organic content, blogs for SEO and public relations. I use my eye for creative to help clients improve their creative strategy with data driven decision making. I thrive in a collaborative and busy work environment and excel when challenged.
Experience
Paid Search Manager
Dec 2023 — Present · US
Manage paid search channels for clientsProvide clients with actionable weekly insights & monthly reporting Write copy that improves CTRs & ROI Implement testing to improve performanceMaintain expertise in paid search
Education
William Woods University
Master of Business Administration - MBA, Entrepreneurship/Entrepreneurial Studies
2019
University of Missouri-Columbia
Bachelor of Journalism, Strategic Communications
2012 — 2016
Skills
- Customer Service
- Linkedin Marketing
- Powerpoint
- Microsoft Excel
- Marketing
- Programmatic Media Buying
- Advertising
- Social Networking
- Blogging
- Public Relations
- Microsoft Office
- Sales
- Social Media
- Microsoft Word
- Strategic Communications
- Facebook Marketing
- Pinterest Marketing
- Snapchat
- Graphic Design
- Journalism
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