Paige Rodriguez
Senior Copywriter @Lumen Technologies
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WORK HISTORY
Senior Copywriter @Lumen Technologies
Senior Copywriter, Creative Team for Strategy, Content and Storytelling, Lumen Technologies• Create Lumen sales and marketing materials including customer success stories, video scripts, webpages, whitepapers, reports, email and paid media• Work from creative briefs to generate strong, results-driven concepts focused on customer outcomes• Understand, implement and champion the Lumen brand voice• Present creative concepting ideas internally to peers, leads, managers and more• Shepherd projects through planning, concepting, production and delivery• Review and proof work of other writers offering guidance in areas of expertise including web and paid media• Coordinate and collaborate across internal groups to create world-class content for web, digital, video, social and more• Lead copy initiatives for web optimization and manage consistency across web updates• Interview clients to develop impactful customer success stories for lumen.com and sales support• Manage multiple projects at once and deliver work in a timely manner• Share unique expertise with others and help mentor junior-/ mid-level copywriter
EDUCATION
Georgia Southern University
Bachelor of Science (BS)
ABOUT PAIGE RODRIGUEZ
I create stories that captivate audiences and inspire action. I am an accomplished marketing professional and skilled copywriter with a proven track record in generating revenue for B2B, technology and healthcare companies. I am passionate about developing marketing strategies and crafting purposeful content that drives action and revenue growth. I am proficient in partnering with C-suite executives and industry experts to create marketing strategies and develop powerful messages that connect with the right audience at the right moment. Skills: marketing strategy, copywriting, content marketing, digital content writing, digital marketing strategy, B2B and B2C marketing, brand message development, product messaging, omnichannel campaign curation, account management.
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