Sandip Patil

About Sandip Patil

Welcome to my LinkedIn profile! I am a passionate and ambitious person, I have completed MBA in Marketing and International Business.Currently I am working as multi ads platform expert for ABM++ initiative to plan and run the campaign for multiple business units in TCS. I have hands on experience in branding, lead generation and account based targeting. The platforms that I am working on are Google ads, LinkedIn, Demandbase and Marketo.Please message (Sandip) He/Him on LinkedIn for career guidance, job opportunities & skills enhancement. I am open to help.#Digital marketing expert, Working on various websites for SEO, SEM, Online Marketing, and Website Promotions.#Paid PR and Automation Tool: Local and International PR. Paid marketing automation tools, like email marketing and analytics.#Business Development for promotion of company products and brand in the marketplace with all the marketing strategies, including lead generation, inbound marketing.#Analytical Tools: Adobe analytics, Google, Bing Analytics, Search Console, Google Trends, Customer Relationship Management. Google Insights for website analysis.#Social media campaign: Facebook, and LinkedIn paid campaign for lead generation, branding, and product launching.

Experience

1. Digital Marketing Lead

   Tata Consultancy Services

   Oct 2021 — Present · Pune, IN

   I am part of Corporate Marketing team, it is also known as DM CoE team.I am working on SEO activities for tcs.com and SEM campaigns for multiple business units within TCS, for the objective of brand awareness, lead generation, product launching, and engagement. Till date I had run more than 250+ Google ads for retail, BFSI, recruitment, life sciences, finance, data software, automotive, racing and building on belief units. I am working for target locations like North America, Europe, Middle East, Africa, APAC, Asia, South-East Asia and AnZ region.From strategizing the campaign, media plan, creatives, placements, budget management, ad copies, optimization of campaign and weekly reports are the day-to-day responsibilities.

Education

• Sinhgad Institute Of Management

  MBA, International Business (Dual Specialisation)

  2013 — 2014

• Sinhgad Institute Of Management

  MBA, Marketing

  2011 — 2013

• Savitribai Phule Pune University

  BCS, Computer Science

  2007 — 2011

Skills

• Social Media Marketing
• Web Analytics
• Ppc Bid Management
• Internet Research
• Marketing
• Google Analytics
• Chess
• Press Releases
• Marketing Research
• Advertising
• Strategic Thinking
• Ppc
• Online Reputation Management
• Blogging
• Lead Generation
• Market Research
• Motivational Speaking
• Content Writing
• Google Webmaster Tools
• SEO
• Smo
• Brand Development
• Anchoring
• Digital Transformation
• Business Development
• Digital Marketing
• Brand Management
• Marketing Strategy
• Crm
• Bing Analytics
• Search Engine Marketing (Sem)
• Online Lead Generation
• Analytics
• Online Brand Building
• Keyword Research
• Team Management
• B2b Marketing
• Online Marketing
• Bing Webmaster
• Competitive Analysis