Osbourne Traill

Digital Performance Manager @FordDirect

New York, NY, US

EMAILS

o••••••@forddirect.com

MOBILE NUMBERS

+19•••••••09

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WORK HISTORY

Jul 2019 — Present

Digital Performance Manager @FordDirect

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As a Digital Performance Manager at FordDirect, I partnered with Ford dealers to elevate their digital presence and exceed dealership goals. Utilizing data-driven strategies, I implemented solutions to drive sales, enhance service offerings, and improve customer satisfaction. • Developed and executed digital marketing campaigns to increase online visibility and drive traffic to dealerships.• Analyzed performance metrics to optimize digital strategies and achieve measurable results.• Collaborated with cross-functional teams to implement innovative solutions and drive business growth.

EDUCATION

2009 — 2010

NADA Academy

Certificate , Dealership Operations

SKILLS

RecruitingMarket PlanningCold CallingCompetitive AnalysisSellingMarketingSemLeadershipStrategic NegotiationsCrmSales ManagementProfitSales OperationsCustomer RetentionCustomer ServiceDigital MediaBuilding RelationshipsOnline MarketingB2bAdvertisingAdvertising SalesDirect MarketingAccount ManagementBudgetsMobile MarketingSales ProcessTeam BuildingManagementStrategic PartnershipsBusiness DevelopmentDirect SalesDigital MarketingEmail MarketingOnline AdvertisingSales PresentationsSocial Media MarketingStrategic PlanningMarketing StrategyStrategyE-Commerce

ABOUT OSBOURNE TRAILL

With over 19 years of experience in the automotive industry, including 5+ years as a…

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