Orianna Polanco
Marketing Coordinator @Oth Network On The House
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WORK HISTORY
Marketing Coordinator @Oth Network On The House
Miami-Fort Lauderdale, FL, US
Lead end-to-end content production from concept development to final delivery, planning and executing photoshoots, campaigns, and branded content aligned with creative and marketing goals.• Support the development and execution of marketing innovation and partnership strategies, transforming creative concepts into measurable inventory assets that drive revenue growth.• Led influencer outreach and brand partnership campaigns, boosting engagement and expanding community reach. • Collaborate with the corporate sales team to design and implement effective valuation and pricing strategies that contribute to achieving the sales revenue goal.• Analyze performance data and partner feedback to refine asset valuation and identify new opportunities for growth within existing and upcoming marketing partnerships. • Manage and maintain internal marketing systems (Monday.com and Slack) to ensure all partnershipdeliverables, budgets, timelines, and assets are accurately tracked, communicated, and aligned with revenuedriving initiatives. • Translate partner contracts into clear, actionable deliverables, ensuring full alignment between contractual terms, execution teams, and overall partnership goals.
EDUCATION
Miami Dade College
Bachelor of Arts - BA, Mass Communication/Media Studies
University of Miami
English
ABOUT ORIANNA POLANCO
Dynamic professional with over 7 years of experience in the fashion and luxury industries, specializing in digital marketing, social media content creation, event planning, and brand management. Proven track record in executing comprehensive marketing strategies, managing digital content, and fostering customer relationships to drive brand awareness and revenue growth. Skilled in project management, logistics, and administrative support, with a commitment to delivering exceptional results in fast-paced environments.
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