Omkar Aravind Dalavi
Performance Marketing Specialist | Meta Certified Media Buying Professional | Media Measurement Specialist | Meta Certified Creative Strategy |ICTRD Certified Digital Marketing Expert |Associated 10+ Intl Leading Clients
- Role
- Performance Marketing Specialist at Blink Digital
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
Experience
Performance Marketing Specialist
Feb 2025 — Present
At Blink Digital, I manage full-funnel performance marketing campaigns across platforms including Google Ads, Meta (Facebook & Instagram), X (formerly Twitter) Ads, and Snapchat Ads. I handle strategic planning, execution, optimization, and reporting for high-impact brands like:• Swiggy Food – Driving user acquisition and retention with targeted ad campaigns.• Swiggy Instamart – Focused on hyperlocal strategies to boost instant grocery delivery visibility.• SNACC by Swiggy – Promoting snacking culture through creative ad formats and precise audience targeting.My work involves cross-platform media planning, creative testing, cohort analysis, and performance reporting to deliver measurable business outcomes.
Education
Lovely Professional University
Bachelor of Technology - BTech, Computer Science
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