Omkar Kelshikar
Social Media & Content Specialist | F&B, Retail & Community | Strategy, Trends & a Touch of Humour
- Role
- Social Media Marketing Specialist at Things2Do
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Omkar Kelshikar
My name is Omkar Kelshikar, I work at the intersection of social media, content, strategy, and influencer marketing, helping brands turn ideas into content that actually gets attention (and doesn’t get lost between cat videos and trending reels).From building content strategies to executing campaigns, I focus on what really matters:creating content that people don’t just scroll past, but stop, engage with, and remember.I’ve worked on campaigns for brands like Miniso India and Lego India, with experience across F&B, retail, and community-driven campaigns understanding what works across different audiences and formats.My approach is simple: • Understand the audience (not just the algorithm) • Tap into trends without forcing them • Add relatability (and a bit of humour, where it fits) • Focus on content that performs, not just existsBecause in today’s world, great content alone isn’t enough.If it’s not seen, it’s not selling.Jo dikhta hai wahi bikta hai and that’s real.
Experience
Social Media Marketing Specialist
Apr 2026 — Present · Mumbai, IN
Education
Mumbai University Mumbai
Bammc, Mass Communication/Media Studies
2021 — 2024
Deviprasad Goenka Management College of Media Studies
Bammc, Pursuing Bachelor's degree in multimedia media and communication
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