Oluwole Emmanuel Fatoki

About Oluwole Emmanuel Fatoki

I have delivered significant growth following a number of price optimization exercises, key consumer KPI\'s. I manage all activities related to the brand and acts as the key sources of information within the organization on the brand and on competitive products. Proven track record of market share growth and portfolio optimization across channels.I am responsible for the development and activation of brands strategy, working closely with the team lead.I have extensive commercial experience across multiple categories including Fruit Juice, Energy drinks, Dairy and Cocoa Beverage category. Experience in Sales and trade Marketing, Fast-moving consumer goods, brand activation, P&L Management, brand management and negotiation, commercial and brand marketing.I am a team player that places a strong focus on understanding and achieving the group\'s business objectives as well as developing relationships, which are essential for everyone. I have a passion for quality education, community development, leadership, human capacity and a sustainable environment willing to drive home sustainable development goal.

Experience

1. Category Assistant Brand Manager Marketing

   Promasidor

   May 2025 — Present · Lagos State, NG

   Developed integrated marketing communications that delivers volume target and other brand equity parameters- Developed brand plans to ensure attainment of set business and brand objectives- Responsible for the end-to-end management of the assigned Brands- Assist in the development and execution of marketing strategies for the category to drive profitable growth- Work effectively with key internal and external stakeholders to deliver business objectives- Responsible for developing, executing and evaluating annual activity plans for beverage category- Forecast monthly sales based on planned marketing activities- Track and report on brand health, including competitor monitoring- Responsible for collating weekly, monthly & quarterly brand performance reports.

Education

• London Business School

  Certificate, Brand Management: Aligning Business, Brand and Behaviour

• Tai Solarin University Of Education

  Bachelor of Science (Education), Chemistry

  2017