Olivia Jackson
Marketing Partnerships Executive @Mainline
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WORK HISTORY
Marketing Partnerships Executive @Mainline
Developing and executing partnership strategies that increase brand visibility and increased growth in customer acquisition. Collaboration with marketing and sales teams to create co-branded campaigns, resulting in both year on year and week on week increased revenue.Managing relationships with 20+ key partners, ensuring continued alignment on marketing objectives and performance metrics whilst conducting market research to identify emerging trends and partnership opportunities, informing strategic marketing decisions.
EDUCATION
Florida Gulf Coast University
Associate of Applied Science (A.A.), Marketing & Communications
The Art Institutes
Associate of Arts - AA, Fashion Merchandising
W. P. Carey School of Business – Arizona State University
Organizational Leadership, Business, Management, Marketing, and Related Support Services
ABOUT OLIVIA JACKSON
As a Marketing Partnerships Executive with over 6+ years of experience, I excel in developing and executing strategic partnerships that drive business growth and enhance brand visibility. My expertise lies in forging and nurturing high-impact relationships with key stakeholders, leveraging data-driven insights, and delivering innovative marketing solutions that align with organizational goals.Throughout my career, I have successfully managed diverse marketing initiatives, including Brand marketing campaigns, co-branded campaigns, and affiliate marketing programs. My role involves end-to-end management of partnerships—from initial negotiation and contract management to campaign execution and performance evaluation.
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