Olivia von der Lippe
Social Art Director｜Children’s Book Illustrator｜Founder of Liv a Little Ice Cream
- Role
- Senior Social Media Content Specialist at Otter Products
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Olivia von der Lippe
Liv is an art director, content creator, and illustrator based in Chicago. She turns…
Experience
Senior Social Media Content Specialist
Mar 2024 — Present · Fort Collins, CO, US
As the Sr. Social Media Content Specialist, I play a key role in helping drive the company’s goals through engaging social media content. I handle everything from strategy to execution across platforms like Meta, TikTok, Pinterest, YouTube, LinkedIn, and more for OtterBox and other brands under the Otter Products umbrella. My day-to-day includes capturing footage at internal and external events, working with influencers and brand ambassadors, and collaborating with both in-house and external creative teams to create content that fits our brand and goals. With my deep knowledge of social media trends and optimization, I’m passionate about making sure everything we create is fresh, engaging, and aligned with our overall brand vision. In short, I serve as the Social Art Director for our team!Key Responsibilities- Create and curate content for the social media calendar, aligning with brand goals- Capture and edit daily content (photos, videos, graphics, Stories, GIFs) for social platforms- Pitch new creative ideas for Meta, TikTok, Pinterest, YouTube, LinkedIn, etc- Work with the Social team to manage timelines, clarify needs, and troubleshoot issues- Help plan and execute social media strategies and campaigns- Produce social content (including videos) based on brand objectives and trends- Attend internal and external events to capture and create content- Develop strategic social content plans to support brand campaigns- Assist with social commerce content strategies- Keep up with social media trends and incorporate them into content- Track and analyze KPIs like engagement and reach to measure campaign success- Maintain content libraries and social media tools.
Education
Penn State University
Ice Cream Short Course
Milwaukee Institute of Art & Design
Communication Design
Marquette University
Bachelor of Science (B.S.)
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.