Olivia Alger Chiu

About Olivia Alger Chiu

Award winning marketing and public relations professional with 20+ years’ experience and a proven track record of accomplishment. Highly skilled at building strong, content-rich marketing campaigns across media platforms, and managing brand consistency and creative messaging. Proven ability to effectively increase sales, implement successful programs, and build strong internal and external relationships. A passion for B2B, investment and consumer marketing, strong communication and project management skills and a creative, goal-oriented approach. Tech savvy in Microsoft Office, MailChimp, Shopify, Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Adobe Acrobat. Adapts easily to new technology and programs.

Experience

1. Director, Public Relations and Creative Marketing

   Batteries Plus

   Aug 2024 — Present

   Lead Brand Reputation initiatives including creative, social media, public and media relations, and executive thought leadership in all external channels. Diving deeper into the creative: lead both internal and external resources, leading and upholding our brand standards and assets, directing a brand position launch. Public Relations focus on all business aspects including, B2C, B2B and Franchise Development

Skills

• Online Marketing
• Account Management
• Online Advertising
• Marketing Strategy
• Advertising
• Email Marketing
• Direct Marketing
• Strategy
• E-Commerce
• Product Marketing
• Competitive Analysis
• Leadership
• Marketing
• Event Planning
• Management
• Sales
• Social Media Marketing
• Contract Negotiation
• Budget Management
• Media Planning
• Presentation Skills
• Collaborative Problem Solving
• Campaign Development