Olivia Carroll
Founder and CEO - CURD! | Advertising Major and Entrepreneurship Minor at the University of Oklahoma
- Role
- Account Lead at Lindsey Asp
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Olivia Carroll
I’m the Founder and CEO of CURD, a high-protein cottage cheese dip and spread brand built at the intersection of protein, wellness, and healthier snacking options.As a student entrepreneur entering the CPG food space, I’m focused on building a brand that challenges outdated perceptions of “healthy” food—making it craveable, functional, and culturally relevant. CURD was born from a clear gap in the market and a belief that better nutrition doesn’t require compromise.Currently studying Advertising and Entrepreneurship at the University of Oklahoma, I combine consumer insight, branding strategy, and product development to build from the ground up—learning every layer of the CPG process, from ideation and positioning to market research and go-to-market strategy.I’m passionate about entrepreneurship, health-driven consumer brands, and creating a product that genuinely improves the way people eat and feel. Excitedly always building, always learning.
Experience
Account Lead
Jan 2026 — Present · Norman, OK, US
Education
Highland Park High School
High School Diploma
Gaylord College of Journalism and Mass Communication
Bachelor of Arts, Advertising
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