Oliver Lerch

President Milwaukee Product & Marketing Emea @Techtronic Industries EMEA

Maidenhead, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

May 2024 — Present

President Milwaukee Product & Marketing Emea @Techtronic Industries EMEA

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Maidenhead, GB

Driving TTI`s flagship Milwaukee business via the expansion of its cordless Power Tools leadership position, the transition into a solutions provider for the professional user through the exponential growth in Accessories, Hand Tools, Storage, PPE and OPE and the cohesive alignment of the product management and commercial marketing teams in their relentless focus on the core user trades to redefine their productivity and safety in a significant and sustainable way.

EDUCATION

1993 — 1995

Middlesex University

BA Hons, European Business Administration

2002 — 2004

WHU – Otto Beisheim School of Management

Kellogg Executive MBA, General Management

1995 — 1997

Reutlingen University

Diplom Betriebswirt, ESB- European Business Administration

SKILLS

International Product DevelopmentCross-Functional Team LeadershipProduct DevelopmentProduct LaunchTeam LeadershipSales ManagementSalesCompetitive AnalysisPricing StrategyPricingProduct ManagementProduct MarketingMarketingMarket ResearchNew Business DevelopmentManagementBusiness StrategyMarket Planning

ABOUT OLIVER LERCH

President Milwaukee Product & Marketing EMEADriving TTI`s flagship Milwaukee business via the expansion of its cordless Power Tools leadership position, the transition into a solutions provider for the professional user through the exponential growth in Accessories, Hand Tools, Storage, PPE and OPE and the cohesive alignment of the product management and commercial marketing teams in their relentless focus on the core user trades to redefine their productivity and safety in a significant and sustainable way.

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Oliver Lerch — President Milwaukee Product & Marketing Emea at Techtronic Industries EMEA in Maidenhead, GB | Unifers