Oliver Cook
Digital Marketing at Activision
- Role
- Digital Marketing Manager at Activision
- Location
- Santa Monica, CA, US
- LinkedIn followers
- 500 followers
Experience
Digital Marketing Manager
Oct 2020 — Present · Santa Monica, CA, US
Develop and execute Go-To-Market plans for Call of Duty Live Services. Lead creative ideation and development with Digital AOR to support key marketing priorities for each Live Ops Season.Collaborate with cross-functional teams to understand marketing priorities, initiatives, and creative campaigns. Communicate those marketing strategies to global counterparts, and work closely with them on how it translates to their markets.Develop creative campaigns with external IP Partners for in-game limited timed events and modes. Report on Digital KPI’s cross functionally - Engagements, Sentiment, Earned Conversation, and Reach.Manage Call of Duty Digital Budget by tracking and presenting monthly and quarterly spend with the Digital and Finance team. Make sure we are tracking correctly our yearly AOP.
Education
California State University, Northridge
Bachelor of Arts (B.A.), Communication and Media Studies
2012
Skills
- Film
- Video Production
- Online Media Management
- Group Communication
- Microsoft Word
- Telecommunications
- Advanced Public Speaking
- Media Production Management
- Broadcast Television
- Entertainment
- Powerpoint
- Microsoft Excel
- Marketing
- Public Speaking
- Javascript
- Television
- Microsoft Office
- Sales
- Long Distance Running
- Audience Analysis
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