Oliva Maity
Global Product Marketing Manager at IBM | B2B SaaS Marketing and Growth | Ex- OML, Ericsson | IIFT Delhi
- Role
- Global Product Marketer Manager Ibm Automation Ipaas at IBM
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Oliva Maity
As a dynamic Product Marketing Manager with over 10 years of experience in the B2B SaaS, I specialize in successfully launching new products into the market by expertly defining product positioning, go-to-market strategies, and identifying the ideal customer profile. My passion for driving product growth stems from my commitment to enhancing customer experiences.At Only Much Louder, I spearheaded the launch of an influencer marketing platform that generated $100K in annual revenue within its first year. By conducting comprehensive market research and competitor analysis to identify the users\' needs and behaviours, I crafted product messaging and omnichannel marketing campaigns. My efforts led to a 900% increase in website traffic and a 50% engagement rate. Additionally, I executed both online and offline campaigns, resulting in lead generation increasing by 3X. These campaigns attracted notable brands such as Viacom18, Jeevansathi and KIRO Beauty.My credentials include an MBA in Marketing and Information Technology from the Indian Institute of Foreign Trade, New Delhi, and a B.Tech in Electronics & Telecommunications from KIIT University, Bhubaneswar. I am also certified in Google Analytics, Google Ads Search, and HubSpot\'s Content and Email Marketing.I am always eager to connect with like-minded professionals and explore opportunities to create innovative marketing strategies that drive business growth. Let\'s connect and explore how we can collaborate for mutual success. You can reach me at o••••••••@gmail.com for further communication.
Experience
Global Product Marketer Manager Ibm Automation Ipaas
Dec 2024 — Present · Bengaluru, IN
Education
KIIT - Kalinga Institute of Industrial Technology
Bachelor of Engineering (BEng), Electrical, Electronic and Communications Engineering Technology/Technician
Indian Institute of Foreign Trade
Executive MBA, Marketing/Marketing Management, General
Skills
- Telecommunications
- Presentation Skills
- Siterra
- Sql
- Ms Excel Pivot Tables
- Service Delivery
- C++
- Microsoft Word
- Public Speaking
- Photoshop
- Outlook
- Mapinfo Professional
- Sap Erp
- Tcp/Ip
- Evdo
- Lte
- Microsoft Office
- Powerpoint
- Microsoft Excel
- Teaching
- Spss
- English
- Customer Service
- Ran
- Cdma 1x
- Windows
- Research
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