Olga Volodina

WORK HISTORY

EDUCATION

SKILLS

ABOUT OLGA VOLODINA

As a strategic marketing professional, with over 15 years’ experience across the SaaS, consumer intelligence and technology sectors, I specialise in audience-focused marketing strategies that drive pipeline growth, elevate brand presence and customer engagement globally and across regions. I’ve developed and led demand generation and always-on marketing programmes that translate global narratives into locally relevant campaigns. Recognised as a highly organised, pragmatic and creative problem solver I bring strong communication, cross-team collaboration and leadership skills, a sharp eye for detail, and a proven ability to deliver against ambitious financial targets and KPIs.Key areas of expertise include:>> Brand & Thought Leadership: Enhancing global recognition through consistent messaging and impactful content.>> Demand Generation & ABM: Implementing account-based strategies to engage high-value accounts with personalised content and experiences.>> Sales Enablement: Equipping sales teams with toolkits, messaging frameworks, and collateral to strengthen customer retention and re-engagement.>> Go-to-Market Strategy: Launching new products and business verticals with fresh branding, toolkits, and value-led narratives.>> Campaign Execution: Managing multi-channel campaigns (events, webinars and digital) to generate qualified leads and nurture prospects through the funnel.I’m passionate about shifting the conversation from product-led to value-led storytelling, helping marketing and sales teams connect with customers through authentic, use case–driven narratives.Currently, I’m looking to bring my global marketing expertise to an organisation that values creativity, strategic thinking, and measurable impact.