Olga Pobiedash

Insights Manager - Product Foresights @BAT

London, GB

EMAILS

[email protected]

MOBILE NUMBERS

+91 *********19

Reveal Contact Details

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WORK HISTORY

Sep 2024 — Present

Insights Manager - Product Foresights @BAT

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EDUCATION

1988 — 1993

Taras Shevchenko National University of Kyiv

Specialist, Sociology

SKILLS

Portfolio OptimizationStrategyStrategy DevelopmentManagementPositioningResearch Methodology CreationConsumer SegmentationTrade MarketingAdvertising ResearchOperational PlanningBrand EquityChange ManagementTeam LeadershipProject ManagementOrganizational DesignSocial Media MarketingBrand DevelopmentSegmentationFmcgMarket Development ModelingCoachingInnovative ThinkingAgency Relations ManagementQuantitative ResearchMarketing ResearchBusiness StrategyConsumer InsightsStrategic PlanningMarket IntelligenceDemand ForecastingBusiness Process ImprovementDemographic ResearchPeople DevelopmentMarket PlanningQuality ManagementBrand PositioningLeading ChangeCompetitive IntelligenceResearch Project ManagementMarketing Strategy

ABOUT OLGA POBIEDASH

Experienced manager in the field of strategic consumer marketing, with an in-depth research background. Proficient in consumer insights generation and strategy formulation. Passionate about innovations and high performing team development.Specialties: Business strategy formulation & execution, business integration, consumer research & insights, market context analysis, strategic & operational planning, portfolio strategy formulation & execution, change management, communication, coaching & people development.

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