Oleg Krapivner
Senior Director of Marketing - Business Group Mos Discretes @Nexperia
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WORK HISTORY
Senior Director of Marketing - Business Group Mos Discretes @Nexperia
Munich, DE
Head of Marketing for Business Group MOS Discretes with global responsibility for power semiconductor marketing, leading a 30-person international marketing organization across product marketing, commercial marketing, and product application engineering.Own and drive global go-to-market strategy and product positioning for Power and Small Signal MOSFETs serving automotive, industrial and consumer markets. Strong focus on market segmentation, competitive positioning, pricing strategy, and value-based messaging.Act as key interface between product groups, sales, application engineering, operations, and executive management, ensuring alignment between product roadmap, technology strategy, and commercial execution. Contribute to business unit strategy, investment prioritization, and long-term growth planning with a clear P&L mindset.
EDUCATION
Baden-Wuerttemberg Cooperative State University (DHBW)
Bachelor of Engineering (B.Eng.), Electrical Engineering
FOM University of Applied Sciences for Economics and Management
Master of Business Administration (MBA), Business Administration
SKILLS
ABOUT OLEG KRAPIVNER
Senior semiconductor executive with 18+ years of experience in global marketing, product management, and general management within the semiconductor and electronics industry. Currently Senior Director of Marketing, leading a 30-person global marketing organization with responsibility for go-to-market strategy, portfolio management, product positioning, demand generation, and organizational leadership.Extensive expertise in power and mixed signal semiconductors- MOSFETs, PMICs, ASICs, serving automotive, xEV, industrial, energy, and power conversion markets. Strong background in automotive semiconductors, including powertrain, chassis, LED, and safety applications.Proven track record in VP Marketing–level responsibilities, business unit leadership, and P&L-oriented decision-making, including pricing strategy, business case development, cost management, and portfolio optimization. Deep experience aligning R&D, sales, application engineering, operations, and finance in global matrix organizations.Key strengths include strategic marketing, product lifecycle management, market and competitive analysis, roadmap definition, new product introduction (NPI), design-win strategy, and key account engagement with OEMs and Tier-1 suppliers.Leadership style combines executive-level strategy with hands-on execution, focused on building high-performing global teams, driving revenue growth, market share expansion, and long-term value creation in competitive B2B technology markets.
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