Octavio Lepe
Digital Asset Manager
- Role
- Digital Asset Manager at Monster Energy
- Location
- Montclair, CA, US
- LinkedIn followers
- 500 followers
About Octavio Lepe
I serve as a Digital Asset Manager at Monster Energy, where I focus on product strategy and ensuring our media infrastructure exceeds market demands. With over 9 years of experience, I advocate for a user-first approach to digital asset management.My background as a professional photographer allows me to view the asset lifecycle through a unique lens. By combining creative insight with technical metadata expertise, I ensure our digital ecosystems are built to support the diverse perspectives of our global stakeholders. I am committed to delivering impactful results that empower both the creator and the consumer.
Experience
Digital Asset Manager
Jan 2025 — Present · Corona, CA, US
Define, implement, and oversee the entire life cycle, archiving, and distribution of digital assets, including metadata schemas, taxonomies, and user groups.Develop processes for asset ingestion, categorization, permission management, version control, and delivery to both internal and external users, ensuring timely expiration.Establish and uphold file-naming conventions and metadata standards for various digital asset categories.Manage the ongoing ingestion, organization, and upkeep of the Digital Asset Management (DAM) system.Assist internal and external teams with urgent digital asset acquisition requests.Administer and oversee the creation of internal user accounts, managing permissions and related tasks.Oversee the delivery of creative assets, such as photos, videos, and audio, ensuring the correct assets are used.
Education
California State University-San Bernardino
Bachelor of Arts - BA, Criminal Justice
California State University-San Bernardino
Bachelor of Arts - BA, Criminal Justice
California State University-San Bernardino
B.A, Criminal Justice
Rutgers University School of Communication and Information
Digital Asset Management
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