Nicole Zwerlein
- Role
- Art Director at AnswerLab
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Nicole Zwerlein
As a Creative Lead, my mission is to make sure your business succeeds through strategic…
Experience
Art Director
Nov 2021 — Present
Managing a team of designers and Art Directing deliverables for our Financial Services and Tech Industry clients- Lead design team communication with 50+ internal UXRs and 100+ Finance / Tech Clientele- Increased team productivity and creative output by 40% due to strategizing design bandwidth, and navigating coinciding project timelines amongst a team of 5 designers and additional contractors- Implementing new workflow processes via online platforms (ie, Zendesk, Guru, Slack) to establish structured communication across teams- Spearheading development of new business pitches to E-Team and investors; such as animation and UX/UI. Providing a detailed breakdown of how to use already existing AnswerLab resources for these offerings, while maintaining current project load- Direct overall creative process for 5+ deliverables per week, from concept to completion in client-facing environment. Creating and delivering feedback on work, while mentoring design team members- Providing style guides for AnswerLab\'s Finance & Tech client deliverables- Establishing Learning & Development opportunities for design team, to provide continued education- Meet 1:1 weekly with designers to provide guidance, scheduling, role opportunities and more- Collaborating with marketing on materials needed for sales, strategy and internal resources- Developing onboarding materials and tutorials for new researchers and designers- Expert in Adobe Creative Suites, Microsoft Suites, Google Suites, Mural.
Skills
- Editing
- Copy Editing
- Microsoft Office
- Public Speaking
- Graphic Design
- Flyers
- Illustrator
- Adobe Photoshop
- Photoshop
- Marketing
- Adobe Creative Suite
- Digital Photography
- Dreamweaver
- Graphics
- Brochures
- Indesign
- Adobe Illustrator
- Logo Design
- Lightroom
- Advertising
- Page Layout
- Event Planning
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