Victoria Nunez

About Victoria Nunez

As a marketing professional, I am driven by my passion to provide innovative and creative solutions for everyday inefficiencies. I strive to understand the value-proposition for each stakeholder in order to develop, position and launch a successful and impactful product - advocating for both a product and its target users allows me to analyze and discover opportunities for innovation and improvement. My approach to team management focuses on collaboration and clear communication and expectations. I have experience working with both emerging technology and Fortune 100 companies leading their B2B and B2C SaaS and professional services product marketing strategy.Outside the virtual office I teach group fitness classes, encouraging others to stay active and maintain a balanced lifestyle. An avid reader of both fiction and non-fiction, I dedicate at least 15 minutes to reading and recalibrating as I jump start my day. As a former New Yorker, I appreciate the ability to get outside and enjoy the beautiful weather of Southern California as well as the opportunity to connect with other young professionals in the Silicon Beach community. You’ll often find me networking at community-driven events on weekdays and exploring a new city on weekends.Expertise and Skills:Software & Hardware Product Marketing | B2B & B2C Marketing | Consumer & Industry Insights | Go-To-Market (GTM) & Launch Strategy | Brand Management | Product Messaging, Positioning & Differentiation | Channel & Partner Marketing | Marketing Strategy | Email Marketing | Communications & Public Relations | Team Leader & Cross-functional Project Manager

Experience

1. Director of Marketing and Business Development - Strategic Advisor

   Ootify

   May 2018 — Present · Los Angeles, CA, US

   Product Marketing: •built community provider network of mental health professionals in CA and in key launch states; •align pain points and goals of provider network and patient/users with internal team’s priorities; •set paid media budget: paid search, programmatic advertising, social media implementation.Launch Strategy and Business; Founding Team Member: •led brand development and go-to-market strategy for provider network and mobile app; and •established KPIs for therapy sessions, patient sessions, website portal visits and app downloads.Strategic Advisory role in which I oversee key marketing and business development decisions and direction for the company, including investor presentations, marketing materials and social media content.Your Mental Health Community Powered by Technology!OOTify is a social enhancement (community focused and health tech) platform centered around strengthening oneself and/or relationships via real-time, online chat sessions with pre-screened, professional experts or verified, knowledgeable peers that help resolve personal challenges.

Education

• New York University

  Bachelor of Arts, International Marketing

  2006 — 2010

• NYU Stern School of Business

  Business of Entertainment, Media and Technology

  2006 — 2010

• NYU Gallatin

  Bachelor's Degree, International Marketing; Italian

  2006 — 2010

Skills

• Non-Profits
• Management
• Outlook
• Corporate Law
• Administrative Assistants
• Microsoft Office
• Nonprofits
• Writing
• Microsoft Word
• Event Planning
• Legal Writing
• Litigation
• Social Media Marketing
• Microsoft Excel
• Powerpoint
• Microsoft Powerpoint
• Nonprofit Organizations
• Social Media
• Public Relations
• Database Administration
• Administrative Support
• Research
• Marketing Strategy
• Marketing
• Excel
• Strategy
• Legal Research
• Word