Nydia Sahagun
Head of Brand and Acquisition Marketing, Primary Care Organization @Humana
Signup · Get unlimited contacts
WORK HISTORY
Head of Brand and Acquisition Marketing, Primary Care Organization @Humana
As a healthcare company with more than 100 centers and 160K patients in multiple states, Conviva Care Centers is a subsidiary of Humana specializing in senior primary care with a value-based care model in the midst of a major transformation. We recently merged with 6 legacy brands under the Humana umbrella and as Head of Marketing, I lead a great team of 20 employees and am currently orchestrating a 360° marketing transformation. Building a new marketing technology stack Adding fundamentals in consumer insights and data-driven marketing campaigns Marketing and branding integration with a brand refresh Full website redesign Articulation and execution of the digital ecosystem Development of a sales model in support of new B2B relationship building
EDUCATION
Northwestern University - Kellogg School of Management
MBA, Marketing
Columbia College Chicago
BA, Marketing Communication
SKILLS
ABOUT NYDIA SAHAGUN
I’m a transformational marketing executive with 20+ years of experience driving growth…
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.