Nora Sugintas

Founder and CEO @Strategic Gpo Consultants

Detroit, MI, US

Consultancy firm providing deep domain expertise in the healthcare Group Purchasing Organization (GPO), Integrated Delivery Network (IDN), and major health system revenue growth and market share expansion to national and global medical capital equipment, medical device, and MedTech companies. As trusted global Medtech Advisor, provide Corporate Positioning, Value Proposition, Commercialization, and Go-To-Market (GTM) Strategies for emerging growth and start-up medtech companies. Consultancy offerings and solutions include strategies for GPO contract acquisition, growth and retention, GPO market share expansion, GPO contract negotiation, implementation, and commercialization, and joint marketing implementation programs to drive compliance and increase revenue growth. Provide guidance and expertise on all aspects of strategic GPO partnership, including business development, strategic planning, executive relationship management, and collaboration of internal and external cross functional teams. Provide leadership to create, build and lead inaugural National Accounts Departments. Provide expertise as fractional GPO Executive. As trusted MedTech Advisor, provide healthcare industry consulting expertise to CEOs of start-up, emerging growth, and mid size companies, including AI driven Health Tech. Comprehensive Business Development, Market Expansion, and Strategy Advisory Services for MedTech companies. Partner with private equity and venture capital portfolio companies and investors as healthcare subject matter expert to provide product strategy and market positioning expertise. Board Commercial Advisement and guidance for critical healthcare provider market expansion needs. Successful business outcomes for Clients include by invitation only contract with Vizient, the largest GPO in the nation, representing $204 B in spend, and a strategic partnership with a $42 B Life Sciences industry leader.

University of Illinois Chicago

B.S., Biologcal Sciences, Chemistry

University of Illinois Urbana-Champaign

DVM, Veterinary Medicine