Noelani Hale
Senior Ux Writer @Riot Games
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WORK HISTORY
Senior Ux Writer @Riot Games
Santa Monica, CA, US
EDUCATION
Hawaii Pacific University
Bachelor of Arts (BA), Journalism
New York University
Master of Arts (MA), Magazine Journalism
ABOUT NOELANI HALE
Hey I’m Noelani, a Senior Content Designer and UX Writer who believes great design isn’t just seen—it’s felt.At Riot Games, I lead end-to-end content strategy for player-first experiences that prioritize clarity, cohesion, and cultural nuance. I work at the intersection of design, narrative, and systems—shaping not just words, but how players move, feel, and trust across complex flows. From product narratives to error states, I bring consistency, empathy, and emotional intelligence to every touchpoint.I’ve spent the last three years driving content design in a global gaming environment—advocating for human-led experiences in an AI-saturated world, building scalable systems, and helping shift how content design is perceived across the org. With 10+ years of writing experience and a deep focus on player psychology, I design content that’s not only functional—but felt.
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