Noah Lyons
Digital Specialist - Brazilian Soccer, SPORTFIVE | Former Social Media Specialist, Cincinnati Reds
- Role
- Content Curator at Sleeper
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Noah Lyons
I’m a Digital Specialist at SPORTFIVE where I lead English social media for the Brazilian football club, Flamengo. Prior to this I was the Social Media Specialist for the Cincinnati Reds where I helped manage socials and create high-impact video content. My journey began at UCSB Baseball, where I spent three years as Director of Social Media and Marketing, seeing firsthand how creative, intentional content can energize a fanbase at the local level. Across every role, my goal remains the same: to tell meaningful stories that drive engagement, spark emotion, and bring fans closer to the teams they love.Fluent in English and French, beginner in Portuguese.
Experience
Content Curator
Mar 2025 — Present
Launched and currently run Sleeper’s Washington Commanders Twitter account, growing the follower base organically by 1.5K+ in the first week- Deliver live coverage of Commanders games, news, and NFL events including real-time updates, opinion content, and breaking news- Drove 502.9K impressions, 23.4K engagements, and 12.8K likes during live coverage of the 2025 NFL Draft- Craft platform-native content with a strong voice and emphasis on storytelling, analysis, and fan engagement.
Education
UC Santa Barbara
Global Studies and French
Sciences Po
Study Abroad, International Relations and Affairs
Los Alamos High School
High School Diploma, High School Education
2017 — 2021
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