Noah Jackson
Associate Strategy Director at BASIC/DEPT®
- Role
- Associate Strategy Director at Basic Dept
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Noah Jackson
Beginning my career at 15 as a published music journalist, I’ve followed trends in music and culture with a keen eye from the label, management, and agency sides. After leading the strategy department at Premier Music Group, where I developed music-first brand strategies for clients including Samsung, Google, ESPN, and M&M\'s and won Cannes Lion, Webby, and Shorty Awards, I transitioned into the world of experience strategy at BASIC/DEPT®.As a senior strategist, I develop brand, experience, and content strategies, with an eye towards CX and UI/UX and a strong focus on leading client immersion and user testing. Recent achievements include co-leading the entire strategic process behind redesigning Gucci.com, crafting messaging strategies for lululemon Studio, Shopware, and Google, and upgrading the customer experience on lululemon.com.
Experience
Associate Strategy Director
Apr 2025 — Present
Education
Columbia University in the City of New York
Bachelor of Arts (B.A.)
2012 — 2016
Skills
- Digital Music Marketing
- Blogging
- Research
- Social Networking
- Social Media Measurement
- Proofreading
- Online Journalism
- Social Analytics
- Copy Editing
- Teaching
- Journalism
- Marketing Analytics
- Editing
- Writing
- Creative Writing
- Music
- Adobe Photoshop
- Music Industry
- Storytelling
- Adobe Premiere Pro
- Social Media
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