Nneka B. Nwaobi
Marketing Specialist @Cox Communications
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WORK HISTORY
Marketing Specialist @Cox Communications
Atlanta, GA, US
Digital marketing specialist managing targeted email campaigns and cross-functional workflows at Cox Business. Skilled in campaign execution, stakeholder coordination, and driving engagement through strategic communication.• Led creative strategy for a multi-phase email platform migration, developing end-to-end customer communication plans that supported over business accounts• Managed the full lifecycle of digital campaigns, including content strategy, performance tracking, and stakeholder alignment• Collaborated with internal teams (engineering, legal, product) to ensure timely deployment of service updates, migrations, and customer impact notices• Optimized billing and email communication processes, resulting in improved customer clarity and reduced churn risk• Produced data-driven insights using engagement metrics (CTR, opens, unsubscribes) to guide future campaigns and “test-and-learn” experiments• Balanced strategic thinking with hands-on execution — writing customer notices, managing creative reviews, and refining operational workflowsCurrently deepening my skills in UX design, digital product management, and user journey optimization to better support product-forward growth strategies.
EDUCATION
Spelman College
Bachelor of Arts (B.A.), English
Queen Mary University of London
English Language and Literature, General
Spelman College
Bachelor of Arts, English Language and Literature, General
SKILLS
ABOUT NNEKA B. NWAOBI
Hi, I’m Nneka, a digital strategist and project manager with a passion for crafting…
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