Nivedita Lohia
Sr Marketing & Communications Specialist @Alorica
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WORK HISTORY
Sr Marketing & Communications Specialist @Alorica
Drafted and delivered internal communications including policy and compliance updates, ESG initiatives, leadership messages, culture programs, and business announcements, ensuring alignment with the brand voice •Collaborated with the global communications team to plan firmwide campaigns, company town halls, and global leadership calls to deliver timely, relevant messaging for employees across 17 countries •Streamlined execution of global campaigns and calls by coordinating communications logistics and maintaining the social media and internal communications calendar to deliver timely and consistent messaging •Partnered with stakeholders and cross-functional teams to design and implement targeted strategies for achieving business and communications objectives •Leveraged a multi-channel communications strategy using emails, intranet articles, events, newsletters, and on-site branding to boost employee engagement and contribute to an eNPS of 90+, surpassing the industry standard of 80•Tracked and analysed post-campaign engagement metrics to refine strategies and drive continuous improvement in internal communications effectiveness
ABOUT NIVEDITA LOHIA
Versatile marketing and communications strategist with expertise in digital campaigns…
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