Nivedita Bharathy
Product Marketing Manager @ CometChat | AI and CX Expertise | M.A. International Business @ Boston University
- Role
- Product Marketing Specialist at CometChat
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Nivedita Bharathy
PMM who lives at the intersection of product, sales, and storytelling. I make…
Experience
Product Marketing Specialist
Jul 2025 — Present · Chennai, IN
Positioning & Messaging: Refined value propositions and messaging for flagship products like Moderation and the AI Agent Platform, tailored to developers, product managers, and CTOs.Sales Enablement: Created pitch decks, one-pagers, objection handling guides, and customer case studies to shorten sales cycles and support SDRs and AEs across funnel stages.Customer Storytelling: Transformed sales call transcripts into high-impact customer stories that highlight product ROI and usage across industries like healthcare, e-learning, and security.Thought Leadership & SEO: Built SEO clusters and thought leadership content pillars focused on AI-powered chat, moderation, and compliant messaging to increase inbound interest and establish category leadership.
Education
University of Massachusetts Lowell
Summer Study program, Digital Marketing
2018 — 2018
M.O.P. Vaishnav College for Women (Autonomous)
Bachelor of Commerce, Marketing/Marketing Management, General
2017 — 2020
Boston University - Frederick S. Pardee School of Global Studies (Pardee School)
Master of Arts - MA, International Business
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