Nitin Vyas
Programmatic Ads | Performance Marketing | Specialized Marketer | Retail Investor
- Role
- Programmatic Ads Manager at Digitalista Technology Private Limited
- Location
- Thiruvananthapuram, KL, IN
- LinkedIn followers
- 500 followers
About Nitin Vyas
A highly creative marketer with a passion for innovative solutions, I have spent my time…
Experience
Programmatic Ads Manager
Digitalista Technology Private Limited
Jul 2024 — Present · New Delhi, IN
Programmatic Ads Manager | Digital Advertising Strategist | Data-Driven MarketerPassionate about leveraging automation, data, and AI to drive high-performing programmatic advertising campaigns. With expertise in DSPs, audience segmentation, real-time bidding (RTB), and campaign optimization, I specialize in maximizing ROI through precise targeting and performance analytics. Key Skills: Managing & optimizing programmatic ad campaigns across display, video, native, and CTV Audience segmentation, behavioral targeting & data-driven strategies A/B testing, bid strategy optimization & performance analysis Proficiency in major DSPs (The Trade Desk, DV360, Amazon DSP, etc.) Collaborating with cross-functional teams to align media strategies with business goalsAlways staying ahead of trends in ad tech, privacy regulations, and machine learning-driven media buying to deliver impactful
Education
Universal Business School
Postgraduate Degree
2021 — 2023
School of The Good Shepherd
Business/Commerce, General
2014 — 2016
Christ nagar collage
Bachelor of Business Administration - BBA
2018 — 2021
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