Nitin Yadav

About Nitin Yadav

Do your social channels feel like a time sink instead of a growth engine?I help brands turn organic and paid social into measurable growth through strategy, testing, and data-driven storytelling.In my current role, I have helped drive results such as 40 percent more inquiries, 35 percent higher engagement, and a 30 percent lift in ROI by improving content strategy, optimizing paid spend, and strengthening local SEO across multiple brands. My approach is simple: clarify the message, build a content system that matches the audience, and measure what matters using tools like GA4, A B testing, and performance reporting.If you are looking for a marketer who can connect brand storytelling to real performance outcomes, let’s connect

Experience

1. Brand Manager

   The Boston Artistry Sneaker Bar

   Oct 2024 — Present · Hingham, MA, US

   I lead brand and digital marketing strategy across organic and paid channels, using data to improve performance and growth- Improved ROI by 30 percent by optimizing multi-channel spend using GA4 and Meta Business Suite- Increased engagement by 35 percent through influencer and creator partnerships- Boosted customer interaction by 25 percent within six months through a stronger content strategy and community building- Increased brand recall by 20 percent by leading brand identity updates and creative development- Delivered campaigns 15 percent faster by leading a cross-functional team of 5 plus- Conduct competitor research and audience segmentation to improve targeting and messaging

Education

• GD Goenka University

  Bachelor of Technology (BTech), Computer Software Engineering

  2014 — 2017

• UMass Boston

  Masters in Business Analytics, Data analytics, Business Management

• UMass Boston

  Master of Business Administration - MBA, Business, Management, Marketing, and Related Support Services

  2018 — 2020