Nitin Navalkar
Marketing & Advertising Leader | 25+ Years | Creating Value Through Strategy, Creativity & People Leadership
- Role
- Head of Marketing at Onida
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Nitin Navalkar
Over the last 30+ years in marketing, I have seen how ideas travel, from a brief on paper…
Experience
Head of Marketing
Nov 2020 — Present · Mumbai, IN
Managing the overall Marketing department on a pan India basis. ATL: Creating briefs to brief the advertising agencies and short-listing agencies basis the pitch. Analyzing and evaluating the agencies depending upon their pitch presentation. Negotiating with the short-listed agencies for the creative deliverables. Supervising the entire execution of the campaign. Creative: Setting up the in-house creative team for managing day-to-day creative requirements for ATL as well as BTL. Setting process for systematic planning and execution of creative deliverables so as to meet deadlines. Digital: Website re-designing, SMM, SEO.Identify product gaps: Improve the existing product and contribute in getting the right products, taking into consideration the consumer insight.Consumer Connect: For product line-up development. Insights to be captured and converted to development ideas for FPDs, AC, MWO & WM.Market Intelligence: Market info in terms of competitor models / schemes and price mapping.
Education
St. Sebastian Goan High School
SSC
1976 — 1986
KC College of Management Studies,Churchgate Campus
Postgraduate Degree
1995 — 1996
Welingkar Institute of Management
Marketing Management
1994 — 1995
Skills
- Business Development
- Digital Marketing
- Relationship Marketing
- Marketing Management
- Brand Management
- Marketing Strategy
- New Business Development
- Brand Development
- Segmentation
- Team Management
- Management
- Media Planning
- Brand Implementation
- Marketing Communications
- Brand Architecture
- Crm
- Account Management
- Strategic Communications
- Market Research
- Outdoor Advertising
- Client Development
- Direct Marketing
- Marketing
- Customer Relationship Management (Crm)
- Event Planning
- Creative Strategy
- Integrated Marketing
- Customer Insight
- Advertising
- Marketing Research
- Superior Client Service
- People-Oriented
- Innovator
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