Nithya A.

About Nithya A.

When my career began, I was teaching Statistics to children in the US over a chat/email platform. This was a pilot process for Knowledge Process Outsourcing and it was exciting to be a part of it at the early stages.There was a lot of learning involved in our ability to use the chat technology which required a great deal of collaboration with both students and colleagues.I found that I gained a great deal of satisfaction from being able to help a student understand the concepts instead of just memorising lessons. This helped them to work through solving problems by themselves. I received a great deal of positive feedback saying they loved the sessions and it had been very helpful for them. When I moved into my first commercial role, it was as a customer services executive. The main purpose was to reduce shopping cart abandonment during an online purchase. I found the role extremely interesting, especially the interactions with different customer segments and buyer types – it was fascinating to find what influenced people’s buying decisions. I was consistently winning customer service awards because I listened, understood and guided customers towards the best solutions by asking the right questions out of a genuine desire to help them. I have always had a love for English and marketing communications was a subject that I had wanted to pursue before I started my bachelor’s degree in computer science. So, when an opening came up in the Marketing team, I jumped at it.The Marketing Manager was happy to give me the opportunity as she was aware of my interest in people and my experience as the Process Lead. The knowledge that I had from interacting with end-users and customers gave me the unique ability to add their perspectives to all ongoing marketing activities. My marketing skills have been finely tuned over the past fifteen years, but I believe fundamentally it’s my genuine interest in people and what makes them tick that sets me apart from my peers and my results with being able to onboard a new logo client despite the difficult times in 2021 demonstrates this.

Experience

1. Manager - Sales Effectiveness

   Infosys

   Jan 2025 — Present · Bengaluru, IN

   Internal communication on intervention examples, success stories, knowledge snippets, social selling, newsletters, best practices standard “shareable” information that enhances Sales​- Engage with Titan CSG teams to capture win-loss analysis, success stories and create learnings around it- Market research on Titan deals / accounts​- Help cross engage industry and segments with best practices

Education

• MiniMBA

  Mini MBA, Marketing

  2018 — 2018

• Mount Carmel College

  Bachelor's degree, Computer Science, Statistics and Mathematics

Skills

• Data Analysis
• Content Writing
• Html
• Bpo
• Microsoft Office
• Strategy
• Email Marketing
• Web Design
• Marketing Communications
• Proposal Management
• Reports
• Social Media Marketing
• Pre-Sales
• Microsoft Excel
• Strategic Communications
• Online Marketing
• Content Development
• Corporate Communications
• Customer Relationship Management (Crm)
• Small Business Marketing
• Market Research
• Online Research
• Training
• Testing
• Screening
• Campaigns
• Customer Service
• Lead Generation
• Search Engine Optimization (SEO)
• Vendor Management
• Social Media
• Digital Marketing
• Enterprise Software
• Data Quality
• Leadership
• Project Management
• Networking
• Collateral
• Marketing
• Service Delivery