Nithya Raghunath
Marketing & Brand Strategy | Retail Operations | community Building | Executive Assistant to Founder | Creative & Cross-Functional Coordination ex-HUFT | ex-Amazon | ex-Tesco
- Role
- Brand and Marketing Manager at The Pet Project
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Nithya Raghunath
Marketing, Brand & Retail Operations professional with 13+ years of experience leading regional marketing, building customer-focused brand experiences, and driving performance across 20+ stores. Skilled in campaign planning, store activations, influencer partnerships, customer acquisition/retention, and creating insight-led marketing strategies. Experienced in VM readiness, store launches, SOP creation, and training retail teams. Previously worked with global teams at Amazon, Tesco (Ireland), Capita (UK) and Intercall. Passionate about building meaningful brand experiences that drive growth and customer engagement.
Experience
Brand and Marketing Manager
Jan 2026 — Present
Leading brand strategy and marketing initiatives for The Pet Project, with a focus on building meaningful connections between pets, pet parents, and the retail experience.My role involves shaping the brand narrative across digital and offline touchpoints — from campaign conceptualisation and content direction to in-store communication and community-driven initiatives. I work closely with cross-functional teams to drive growth, improve brand visibility, and create cohesive storytelling across platforms.
Education
Bangalore University
Bachelor of Commerce - BCom finance, Finance, General
2012
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