Nishant Saraf
B2B Product Marketing - AI | Demand Gen | AI & Automation
- Role
- Marketing at blackNgreen
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Nishant Saraf
I am a marketing professional with expertise in branding, lead generation, content development, and creating marketing assets and collaterals. Currently, I work closely with senior leadership and the CEO, focusing on positioning cutting-edge AI products in a rapidly evolving market.My role involves leveraging my marketing background to develop compelling value propositions and go-to-market strategies that drive product adoption and business growth. By helping enterprises harness the power of AI through Large Language Models (LLMs) and Generative AI, I enable them to unlock new opportunities and address critical challenges.I am passionate about understanding market needs and customer pain points, crafting messaging that aligns with these insights to differentiate products in competitive landscapes. Collaborating across teams—including sales, product development, and customer success—I ensure our offerings are market-ready and exceed customer expectations.With a strategic and results-driven approach, I focus on aligning product capabilities with customer needs to drive measurable impact. My commitment to staying ahead of marketing trends and technologies helps me consistently deliver value and innovation.Let’s connect to discuss how effective marketing strategies can drive business success in the AI-driven era.
Experience
Marketing
Apr 2024 — Present · Gurugram, IN
Driving AI-powered transformation | Empowering global enterprises globally to reimagine customer care.Leading the launch of EVA — our end-to-end AI managed service that automates up to 83% of customer interactions, cutting costs by 40%+ while delivering seamless, personalized support at scale.From telecom to banking, insurance, e‑commerce & travel — helping enterprises unlock the real business value of AI.
Education
Management Development Institute, Gurgaon
Postgraduate Degree
ESCP Business School
Masters in Management, Internet of Things and Digital marketing
The LNM Institute of Information Technology
Bachelor of Technology (BTech), ECE
Management Development Institute, Gurgaon
Postgraduate Degree, International Business/Trade/Commerce
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