Nishant Singh
Marketing and Operations Manager @ BYD India | MBA
- Role
- Marketing and Operations Manager at Byd India Private Limited
- Location
- Lucknow, UP, IN
- LinkedIn followers
- 500 followers
About Nishant Singh
Currently serving as Marketing and Operations Manager at BYD India Private Limited…
Experience
Marketing and Operations Manager
Jun 2022 — Present · Lucknow, IN
Lead end-to-end marketing strategy for BYD’s EVs and sustainable mobility solutions, aligning brand positioning with business goals.•Drive market research, competitor analysis, and consumer insights to design campaigns that strengthen market share.•Oversee digital marketing, dealer marketing programs, ATL/BTL campaigns, and new product launches.•Collaborate with sales, R&D, and product teams to ensure brand messaging highlights BYD’s innovation in EV technology.•Build and manage key relationships with dealers, media partners, and industry stakeholders to boost brand visibility.•Track and optimize marketing ROI, customer acquisition, and brand recall metrics.
Education
Lovely Professional University
Bachelor of Business Administration - BBA, Business Administration and Management,
2019 — 2022
SRMPS - Shri Ramswaroop Memorial Public School
Commerce
2017 — 2019
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Master of Business Administration - MBA, Marketing/Marketing Management,
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