Nirav L.
#DigitalMarketing Specialist
- Role
- Digital Marketing Manager at Star Knowledge
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Nirav L.
With over a decade of hands-on experience in the #DigitalMarketing realm, I bring a wealth of knowledge and expertise to the table. Here’s a snapshot of my areas of proficiency:#SEM & #PPC: Expert in strategic campaign development, budget optimization, and keyword targeting. Proficient in Google AdWords, analytics, and landing page optimization. Passionate about driving growth and maximizing ROI through data-driven insights and innovative ad solutions.#SearchEngineOptimization: Mastery in both On-Page and Off-Page SEO, including meticulous page-specific keyword analysis and optimization through the strategic crafting of Meta tags. My approach includes comprehensive SEO implementation across websites, in-depth competitor analysis, and the execution of competitive research to stay ahead in the game.#SocialMediaMarketing: Established and upheld a robust social media presence across key platforms such as Twitter, Facebook, and Instagram. Leveraged advanced social media analytics tools to gauge performance, monitored the company’s brand presence online, and actively engaged with the community to fortify customer relationships.#GoogleExpertise: Extensive experience with Google AdWords and landing page optimization, coupled with a keen understanding of website objectives, whether it’s lead generation, content dissemination, customer support, or direct sales. Skilled in creating Google Analytics profiles, implementing Google Analytics Tracking Codes, and setting up custom filters to tailor traffic reports and glean actionable insights.
Experience
Digital Marketing Manager
Mar 2023 — Present · Bangalore Urban, IN
Participate in forming effective paid search strategies- Launch and optimize various PPC campaigns- Oversee accounts on search platforms (e.g. Google AdWords)- Be involved in keyword selection and audience targeting- Monitor budget and adjust bids to gain better ROI- Track KPIs to assess performance and pinpoint issues- Produce reports for management (e.g. dashboards)- Write attractive and concise copy for adverts- Suggest and develop new campaigns across multiple channels- Maintain partnerships with PPC ad platforms and vendors- Find ways to reduce risk of click fraud- Keep abreast of PPC and SEM trends.
Education
Kadi Sarva Vishwavidyalaya College
M.Sc.(I.T.), Bachelor of Science
2011 — 2013
Harivandana College
B.Sc.(I.T), Computer Science
2007 — 2010
L. M. Maheta
HSEB, Commerce
2005 — 2007
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