Niranjan P Venkata

About Niranjan P Venkata

With 20+ years of experience (19+ years in AdTech), I specialize in transforming fragmented workflows into high-performance business systems. Currently, as a Senior Leader at AdRefresh, I bridge the gap between technical AdOps and business strategy, ensuring that growth is scalable, not improvised.Core Value Proposition:• AdTech Strategy: Deep expertise in Programmatic (Video, Native, In-App), Header Bidding, and Supply-Side Management.• Data & Marketing: Integrating Data Management Platforms (DMP) and full-funnel Digital Marketing (Paid & Organic) to drive precision-led ROI.• Corporate Governance: As a Board Member at OpsLogic, I apply high-level corporate structuring and consulting strategies to build robust, long-term operational infrastructure.Leadership Legacy: Beyond technology, I build leaders. My proudest milestone is having mentored teams that have since evolved into successful leaders across the global AdTech industry.

Experience

1. Director

   OpsLogic

   Sep 2022 — Present · Hyderabad, IN

   Corporate Strategy: Providing expert corporate structuring and consulting services customized to current operations and long-term growth goals- Consulting Excellence: Partnering with company leadership from beginning to end to develop successful strategies and create excellent, scalable solutions.

Education

• Osmania University

  Master of Business Administration (M.B.A.), Marketing, Systems

  2002 — 2004

• Osmania University

  Bachelor of Computer Applications (B.C.A), Computer Programming, Specific Applications

  1999 — 2002