Nina Koukoulari

Insights Director @Strat7 Researchbods

Leeds, GB

Main client: Jaguar Land Rover, The AA, ITV, Dunnhumby Directed and oversaw end-to-end management of high-quality, robust, and trustworthy quantitative and qualitative research projects, ensuring insight-led impact across diverse client needs. Led the £750K Jaguar Land Rover (JLR) account — the agency’s largest — doubling revenue already in the first quarter through strategic stakeholder engagement and tailored insight delivery. Managed and developed the largest team in the agency (4 senior and junior team members), fostering strong collaboration, performance, and professional growth. Delivered ad-hoc studies for clients across Media and FMCG sectors, applying mixed-method approaches and proprietary AI tools to uncover actionable insights. Designed and led business-wide training initiatives focused on team upskilling, cross-functional collaboration, and driving commercial impact through insights. Acted as a thought partner to internal teams and clients, championing the value of insight-driven decision making.

University of Oxford, Department for Continuing Education

Course

Tilburg University

Master's degree

General High School of Artemis

High School Diploma

University of Macedonia

Undergraduated