Nimisha Keskar Joshi

Product Marketing Manager | Writer | Poet

Role
Product Marketing Manager at IBM
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Nimisha Keskar Joshi

Experienced B2B product marketing manager with a focus on understanding product market, strategizing marketing plans, cross-functional team collaboration (Sales, Engineering, Design). Prior roles consisted of a focus on content writing, researching, and editing compelling content.

Experience

  1. Product Marketing Manager

    IBM

    May 2024 — Present · Bengaluru, IN

    Act as a market catalyst for IBM Automation Software by shaping perspectives on intelligent automation, process optimization, and AI-driven productivity—highlighting competitive positioning, differentiators, and data-backed insights- Develop product positioning, go-to-market strategies, and distinctive value propositions that uniquely differentiate IBM Automation offerings and drive client adoption in the automation and AI-powered business transformation space- Craft strategic messaging and leadership proof points that elevate IBM’s market presence, influencing industry analysts, customers, and partners- Translate complex automation and AI concepts into clear, compelling stories that demonstrate business value and resonate with both technical and business decision-makers- Serve as the launch linchpin, orchestrating cross-functional alignment across sales, product, and marketing teams to maximize demand generation and market impact- Lead client and partner engagements through field interactions, digital campaigns, and key industry events to strengthen ecosystem adoption and customer success- Design and deliver impactful product demos that showcase IBM Automation’s capabilities and bring value propositions to life.

Education

  • Fergusson College

    Bachelor's Degree, Chemistry

    2011 — 2014

  • Savitribai Phule Pune University

    Master of Business Administration - MBA, Marketing

Skills

  • Customer Relationship Management (Crm)
  • Market Analysis
  • Secondary Research
  • Management
  • Online Research
  • Blogging
  • Marketing
  • Analytics
  • Team Management
  • Market Research
  • Primary Research
  • Qualitative Research
  • Social Media Marketing
  • Consumer Behaviour
  • Microsoft Excel
  • Business Development
  • Competitive Intelligence
  • Marketing Strategy
  • Digital Marketing
  • Research
  • Marketing Research
  • Photography
  • Customer Service
  • Customer Insight

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Nimisha Keskar Joshi — Product Marketing Manager at IBM in Bengaluru, KA, IN | Unifers