Nilukshi de Silva

WORK HISTORY

EDUCATION

ABOUT NILUKSHI DE SILVA

Award-winning global marketer with a creative mindset and a passion for bold ideas that drive measurable impact.As a global brand marketing leader, I’ve built and led high-performing brand and social teams across complex, fast-paced organizations—driving strategic, creative, and operational excellence at scale. I manage budgets ranging from seven to nine figures, ensuring every investment is optimized to deliver both business impact and brand growth and perception shifts.My work spans the full spectrum of integrated marketing, including content & creator strategy, digital, social media, video, print, OOH, radio, broadcast, and emerging platforms. I’ve led some of the most visible and effective global campaigns—bringing bold ideas to life through storytelling that resonates across markets and channels. I thrive at the intersection of creativity and strategy, building brands that break through, inspire loyalty, and drive results.Brand experience: Amazon, Urban Decay (L’Oreal), and bareMinerals (Shiseido), Bacardi Spirits Portfolio, Estée Lauder Companies,Looking for career advice, tips to scale your startup, or build your brand?Book a 1:1 session with me on Intro intro.co/NiluDeSilvaSkills: Digital & Social Strategy, Brand Strategy & Development, Communications Strategy, Content Marketing, Influencer marketing, Creative Strategy, Consumer Engagement, Qualitative & Quantitative Research & Data AnalysisSpeaking / Digital Industry Engagements: •CMO Summits (GDS Group)•North American Marketing Leadership Summit (NAMLS)•Association of National Advertisers Digital Media Summit•DIGIDAY Summits: Glocal Influencer Strategy + Content Marketing for the Future •Social Media Strategies Summit: Building a Lasting Video & Influencer Strategy •Masterclassing Events: Building a Digital Beauty Brand, Influencer Marketing Strategies •Young Jewish Professionals Women’s Forum VIP Speaker: Diversity in Beauty and Beyond