Nilofer Saidi
Founder of Cerebella Strategies, Go-to-market Strategy Consulting
- Role
- Strategic Comms Dir for Principal Deputy & Deputy Assistant Secretary(Data,engineering,software) at Asa Alt
- Location
- Reston, VA, US
- LinkedIn followers
- 500 followers
About Nilofer Saidi
Executive leader with 20 years+ of direct & matrix management experience, developing strategy and executing tactics simultaneously. Hands-on leader able to leverage quickly changing technological and organizational landscapes to create innovative and successful environments for businesses from start-ups to Fortune 500 Firms. Focused on taking new concepts out to market in measured and accelerated ways with a true test and learn approach contributing to meaningful business outcomes. A collaborator at all levels of the organization from c-suite to vendors.*Strategic partnership analysis & development *Organizational design & transformation *CRM life-cycle & client journey mapping *Go to market strategy & planning *Sales & service across social media *Voice of the Customer, market research *Vendor/partner management & outsourcing *Customer experience & engagement metrics *Customer segmentation & personas *Salesforce.com and most CRM Systems *Net Promoter Score, Lifetime Value Management *Multi-lingual global customer services
Experience
Strategic Comms Dir for Principal Deputy & Deputy Assistant Secretary(Data,engineering,software)
Mar 2023 — Present
We have embarked on an Odyssey as we undergo a Digital Transformation. Through a comprehensive strategy aiming to elevate Army capabilities in support of Army Modernization, we\'re affecting how we implement:+Modern Software Practices +Digital Engineering +Open architecture moving towards a Modular Open Systems Approach (MOSA)+Data Mesh underpinning a Unified Data Reference Architecture (UDRA)+Artificial Intelligence / Machine Learning +Cybersecurity for both offensive and defensive tactics +Upskilled Army community of Soldiers and civiliansall to help ensure future land and cyberspace dominance for the United States, our partners and allies.Follow
Education
Oklahoma City University
Bachelor's degree, Management Information Systems, General
1995 — 1997
University of Oklahoma - Price College of Business
Bachelor's Degree, Management Information Systems
1995 — 1999
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