Niko Pavlou
Product Marketing at Blend | B2B | SaaS
- Role
- Product Marketing at Blend
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Niko Pavlou
Innovative business leader with experience leading and managing initiatives in Pricing…
Experience
Product Marketing
Jul 2020 — Present · San Francisco, CA, US
Blend delivers seamless digital journeys from mortgage application to close. A unified platform that streamlines supports for loan officers on all key workflows across the entire loan process in one workspace.My Role- Lead PMM activities for the Mortgage product suite- GTM strategies, positioning, messaging, product collateral, enablement strategy, and in-deal sales supportHighlights- ARR growth of over 300% Year-Over-Year- 70%+ account penetration of LO toolkit - 40% LO usage growth year-over-year
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