Nikki Shapiro

About Nikki Shapiro

I am a Sr. Growth Marketing Manager at Amazon, leading the planning and implementation of multi-million dollar advertising campaigns. In the past I worked at various ad agencies for clients like - Ubisoft, Zillow and eBay. Working across diverse verticals like video games, real estate and ecommerce has given me great experience across many different industries. That said my passion has always been gaming, and I’m proud to have worked on launches for amazing games like Throne and Liberty, Lost Ark, Assassins Creed Valhalla, Far Cry 6, Just Dance and many other amazing titles. I am hardworking, ambitious, creative, and cooperative at work and in my personal life. I\'ve always been a team player and like trying to find creative approaches to tackle challenges. In my free time I love photography, binge-watching YouTube, playing videogames and going on long walks with my family.

Experience

1. Sr Growth Marketing Manager

   Amazon Game Studios

   Mar 2024 — Present · Austin, TX, US

   Led media planning efforts for re-launch of Amazon Cloud Gaming service, Luna, as well as on behalf of it’s bespoke title Courtroom Chaos feat. Snoop Dogg pioneering interactive AI tech within the game loop- Oversee the growth marketing initiatives for Amazon\'s free to play games, Lost Ark, Throne and Liberty. Both games saw huge success at launch with Lost Ark at 1.3M concurrent players, and Throne and Liberty at 3M players within their first week— Supported the launch of the Amazon Games ID system, with the launch of Throne and Liberty helping to build the greater Amazon Games portfolio strategy and CRM efforts- Analyze media and present marketing performance in weekly business review (WBR) meetings- Lead planning efforts for monthly marketing initiatives, such as reviewing proposals, deciding on media partners and overseeing execution - Coordinate between various teams like brand, production, community for Lost Ark Marketing efforts

Education

• Western Washington University

  Communications and Public Relations, College of Humanities and Social Sciences

  2012 — 2016

Skills

• Google Docs
• Teaching
• Public Speaking
• Social Media Marketing
• Powerpoint
• Microsoft Excel
• Teamwork
• Event Planning
• Microsoft Powerpoint
• Html
• Microsoft Office
• Microsoft Word
• Facebook
• Communication
• Photoshop
• Social Networking
• Adobe Creative Suite
• Customer Service
• Writing
• Css
• Social Media
• Press Releases
• Leadership
• Community Outreach
• Research
• Public Relations
• Digital Photography
• Final Cut Pro
• Indesign