Nikki Byrd
Social Media // Digital Marketing // Strategy
- Role
- Digital Marketing Manager at Strand Theatre
- Location
- Delaware, OH, US
- LinkedIn followers
- 500 followers
About Nikki Byrd
Senior Marketing Manager and Creative Director specializing in content strategy, branding, and event-driven campaigns that resonate. I craft cinematic narratives and performance-driven marketing experiences for arts and community organizations, with a passion for nostalgia, suspense, and visual storytelling.Currently leading marketing and creative at Strand Theatre in Delaware Ohio. I shape full-funnel content from flyers and social media to strategic branding and analytics-backed planning. I thrive on collaboration, hands-on execution, and developing campaigns that connect emotionally and deliver real results.My approach blends creativity and clarity; whether building interactive community engagement strategies, developing cinematic taglines, or refining brand identities across platforms. I’m always looking for the spark: where story meets strategy, and where the audience feels something.Let’s connect over storytelling, community building, and bold creative work.
Experience
Digital Marketing Manager
Jul 2024 — Present · Delaware, OH, US
I lead strategic branding and campaign development for a beloved community cinema. My role encompasses creative direction for print and digital assets, cinematic copywriting, social media strategy, and analytics-driven content planning. I oversee full-funnel marketing initiatives—from flyer concepting and visual storytelling to cross-platform rollout, while ensuring all creative aligns with our nostalgic, suspenseful brand identity. Collaborating closely with internal teams and community partners, I champion programming that deepens audience engagement and positions The Strand as a cultural touchstone in Delaware, Ohio.
Education
The Ohio State University Fisher College of Business
Bachelor of Science, Business Administration
2004 — 2008
The Ohio State University
Associate, Arts and Sciences
2004 — 2006
Ohio University
Master of Business Administration (MBA), Executive Managagement
2014 — 2015
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